[HN] BRAND MARKETING EXECUTIVE – 2021

Job title

[HN] BRAND MARKETING EXECUTIVE – 2021

Employment status

Fulltime

Department

Marketing, Marketing & Communication, Travel and Hospitality

Application Deadline

22/01/2022

Report to

Managing Director of TMG Hospitality (Currently by Group CEO)

Job Location

Hanoi

ABOUT COMPANY

Founded in 1994 and headquartered in Vietnam, Thien Minh Group (TMG) is one Southeast Asia’s leading integrated travel and hospitality groups. Every year, the group brings approximately 600,000 tourists to the region, serving a broad range of budget to high-end travelers, and hosts over 200,000 hotel guests. TMG offers a one-stop solution for travelers – providing tours, accommodation, cruises, transfers and transport as well as travel agency services. 

Over 27 years of operations, TMG has grown tremendously from a boutique adventure tour operator in Vietnam under a single Buffalo Tours brand to an integrated travel group in Southeast Asia with 4 main business lines: Travel (operating tours and transportation services), Hospitality (owning and operating hotels), Online (iVIVU.com for online hotel booking), and Aviation (Hai Au Aviation seaplane and chartered flight services).

POSITION PURPOSE

The Brand Marketing Specialist will have primary responsibility for assisting in the development and execution of product development and branding strategies.

DURATION

Detailed information will be discussed during the interview.

RESPONSIBILITIES
  • Generate, inspire, and explore new and relevant ideas by thinking out-of-the-box, finding creative solutions, and transforming them into initiatives
  • Planning, supporting, and execution of communications and media actions across channels, with oversight of all digital including social media, website, and paid placements
  • Managing the budget for advertising and promotions
  • Ensure execution of programs and campaigns are consistent with strategy, campaign, and brand vision
  • Regularly track, analyze and report on sales performance, competitive activity, and industry news
  • Have a deep understanding of guest behaviors, in order to identify insights and trends
  • Support to coordinate marketing campaigns with key partners according to set goals and plans
  • Work with internal and external creative teams on creative development and implementation
QUALIFICATIONS AND EXPERIENCE
  • University graduated in related fields
  • At least 2 years of demonstrated and progressive success in marketing, advertising, and/or product management roles. Experiences in the tourism and customer service industry will be preferred
OTHER SKILLS REQUIREMENTS & ATTRIBUTES
  • Excellent skills in planning and executing integrated marketing campaigns
  • Ability to research and analyze customer behaviors and competitor strategies.
  • Ability to arrange, organize workflow to meet tight deadlines and excellent teamwork skills
  • Self-starter with the ability to work autonomously and proactively to uncover opportunities to move the business forward
  • Proactively respond to changing business trends
  • Very good knowledge of MS Office mandatory
  • Fluent in English (written and spoken)
WHAT WE OFFER
  • A great working environment where you are working with the best people in the industry
  • The position offers a competitive salary and bonus and with an outstanding benefit package.
  • As TMG is a dynamic and always evolving Group, we offer great career development opportunities

APPLY NOW

HOW TO APPLY

Please submit your resume, portfolio and letter of interest to HR at jobs@tmgroup.vn